Muskegon County Latino Festival

"Nuestras Raíces" - Celebrating Our Roots

This year’s theme, “Nuestras Raíces,” invites us to pay homage to our roots, including the diverse and rich pre-Hispanic indigenous civilizations of Latinoamérica. We aim to create a space that honors our ancestry while celebrating the vibrant threads that weave our current community fabric. Join us as we bring the essence of Latinoamérica to Muskegon County, uniting over 5,000 community members in a day filled with joy, cultural pride, and mutual respect.

A Catalyst for Change and Support

The Muskegon County Latino Festival is not just a day of celebration; it’s a crucial fundraiser for LWFTF. The funds raised are directly invested back into our community, supporting essential programs like college tours, scholarships for high school graduates and current college/technical students, small business grants, and various educational initiatives. As the sole Latino non-profit organization in Muskegon County, the festival underscores our commitment to building a welcoming, inclusive community where everyone feels seen, celebrated, and at home.

How You Can Participate

Whether you’re considering continuing your support or interested in sponsoring for the first time, your involvement is crucial to the festival’s success and to the empowerment and affirmation of Latin American leaders in Muskegon County. We have a rich heritage to celebrate and important work ahead to ensure our community’s strength and unity.

Volunteer

Your hands-on support brings our vibrant celebration to life, from assisting with events to showcasing local Latino businesses.

Sponsor

Elevate your brand and make a meaningful impact by sponsoring the Muskegon County Latino Festival! This unique opportunity connects your business with a dynamic, engaged community. Partnership commitment is due by August 8, 2025, to ensure full marketing benefit.

Merchandise, Food or Agency Vendor

Join us at the Muskegon County Latino Festival to share your food, crafts, and mission with thousands in the local community.